Saturday 1 December 2012

Will it work?

I am currently in Mauritius, helping launch their National Productivity Campaign. I am talking to government officials, trades unions, employers, educators ... and the public.

Such campaigns are relatively common.  Do they work?

Well, it is difficult to say ... because one can rarely measure the 'counterfactual' ... what would have happened if the campaign had not been run.

So, they are largely an act of faith.

However getting everyone informed about productivity ... and lining up to participate in a coordinated strategy to improve national productivity cannot be a bad thing, can it?



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